Meta is expanding how it uses information shared by businesses to personalize users’ Feed and AI chatbot responses, moving beyond ads while saying no new data is being collected. The company is also updating its privacy controls so users can manage whether off-platform activity is used for personalized content and ads. #Meta
Keypoints
- Meta will use business-shared data to personalize Feed content and AI responses.
- The company says it is not collecting any new data with this update.
- Users can control personalization through the expanded “Activity from other businesses” setting.
- The older “Your activity off Meta technologies” setting will be discontinued.
- The change will roll out next month in the U.S. and several other countries.
Read More: https://thehackernews.com/2026/06/meta-to-use-off-site-business-data-for.html