Consumer products to get ‘Cyber Trust’ marks in 2025, White House says

Summary: The U.S. Cyber Trust Mark will soon be introduced on consumer smart devices, providing a way for consumers to identify products that meet federal cybersecurity standards. This initiative aims to enhance consumer confidence in the security of connected devices amid rising cyber threats.

Threat Actor: Cyber attackers | cyber attackers
Victim: American consumers | American consumers

Key Point :

• The Cyber Trust Mark program allows manufacturers to undergo cybersecurity audits for their smart products.
• Beginning in 2027, the federal government will only purchase devices with the Cyber Trust Mark.
• The initiative aims to address security concerns as many households have numerous connected devices vulnerable to cyber attacks.
• The program will test devices against established cybersecurity criteria from the U.S. National Institute of Standards and Technology.
• Major retailers like Amazon and Best Buy support the initiative and will highlight labeled products.